Community-led marketing

Sense & Forum® is a no-nonsense community-led marketing agency

Reach that doesn’t depend on an algorithm’s mood. We build the system, then run it with you: senior marketing leadership and community strategy, minus the full-time hire, so nothing (and no one) gets missed.

What we do

Four ways to build with intention

We design community-led growth systems, then step in as senior marketing leadership to run them. End to end, with confidence.

Audit and Redesign

We take a close look at your existing programme, community or event, then build on what's there.

Fractional CMO

Ongoing, embedded support as your fractional CMO, and/or running your programme or community.

Build From Scratch

A new community, programme or event, built by design from day one.

Launch Partner

Fractional CMO work for startups and scale-ups launching or entering a new market.

See the details and pricing →
Who we serve

Founders, teams and movements ready to lead with clarity.

Ongoing work or a single event: we work both ways.

Why we do it

Most engagement gaps aren’t a content issue

A quiet channel, a fading list, a workshop that fills once and never comes back: most organisations reach for more posts, more emails, more reminders. What’s actually missing is the design: specifically, who the format quietly excludes. That’s the inclusion lens we bring to every engagement, built on the Delia Model™, the methodology founder Serena Gasparini created: we notice what’s easy to miss, and build it into the redesign.

How we do it

How we do it

Every engagement runs through Serena Gasparini’s DELIA Model™, the methodology behind how Sense & Forum designs programmes, communities and growth systems.

Audit and Review

What's under the hood: where the gaps are, and who isn't in the room.

Design

Build the architecture around your community and your business.

Implement

Put it into practice: in the programme, in the room, in the rhythm.

Prove It and Review It

Pilot, measure, report the return, then review what's next.

See the full method →

Partnering with

Award-winning

Ready to build this with intention?

Book a discovery call